01Hair Artistry
Precision cuts, luminous balayage and glass-hair treatments tailored to Asian hair textures, finished with a signature blow-out that lasts.
- Signature Charm Blow-out
- Brazilian Keratin
- Balayage & Highlights

They say true allure comes naturally. We say it comes from nearly four decades of mastering the craft of beauty. From precision hair and makeup to transformative nail treatments, we've spent 40 years making everyone, men and women, look effortlessly captivating at prices that feel as good as the results. No magic words, no luxury markups. Just honest, expert care Mandaluyong has trusted since 1986.
Scroll through our signature services, each one designed around the way Filipino hair, skin and features truly shine.
01Precision cuts, luminous balayage and glass-hair treatments tailored to Asian hair textures, finished with a signature blow-out that lasts.
02From dewy everyday radiance to full bridal glam, our artists sculpt looks that photograph beautifully and feel like you.
03A serene nail bar with long-wear gel, nourishing spa manicures and delicate nail art in our signature garden palette.
04Glow-boosting facials and revitalizing scalp therapies using botanical actives for skin that looks lit from within.

Ms. Emma Venturina
Owner of Empire of Charm Salon and Charm Makeover Salon, Mandaluyong City
It started with a single chair on Boni Avenue, Mandaluyong City in 1986, and a simple belief: that everyone deserves to walk out feeling radiant and genuinely happy, without paying a fortune for it.
Nearly four decades later, Charm Salon has grown into two beloved branches, blending old-school Filipino warmth with modern technique that keeps quality high and prices fair. We're proudly family-run, welcoming to men and women alike, and obsessed with the little details.
1986
Established
2
Branches
38+
Years of glow
1
Purpose
Creating a welcoming space where transformative beauty is accessible to all.

One charming family.
Our full team at the Boni Avenue flagship

Charm Salon Flagship
698 C Boni Avenue Mandaluyong City 1550
Where it all began, est. 1986
Charm Salon Branch
618 Boni Avenue Mandaluyong City 1550
Our second home
Booking is for events. Weddings, debuts, corporate glam and more. Share your details and our team confirms within 24 hours.
Two charming homes on Boni Avenue, open daily 8:30 AM to 10:00 PM, including holidays. Drop by, we'd love to glam you up.
Charm Salon Flagship
Where it all began, est. 1986
698 C Boni Avenue Mandaluyong City 1550
Open daily · 8:30 AM – 10:00 PM (incl. holidays)
Charm Salon Branch
Our second home
618 Boni Avenue Mandaluyong City 1550
Open daily · 8:30 AM – 10:00 PM (incl. holidays)